Welcome to MSCONCEPTS studio, where your vision becomes our creative mission.
Hello! I'm Mauryn Schirmer, Creative Director, Photographer & Brand Strategist, based in Guimarães, Portugal. I invite you to discover how I can transform the essence of your brand into images and words that take textile creativity to new heights.
With over 8 years of leadership in Marketing, Branding & Design and +7 years specializing in Photography & Styling in the Textile sector, I have built a recognized career in elevating projects to the highest level. I have collaborated with prestigious brands and businesses in Portugal and across the globe, leading Photography, Creative Direction, and Branding projects that translate ideas and savoir-faire into captivating visual narratives.
At MSCONCEPTS, a digitally based, transversal and creative studio, our mission is to craft memorable brand experiences by combining strategy with Premium-quality visual narratives, designed to strengthen the positioning and digital presence of brands that prioritize sustainability and innovation in the textile world.
What sets MSCONCEPTS apart?
I understand your vision because I have been “on the other side.” Throughout my career in the textile industry, I have had the opportunity to work with great companies and brands of all sizes, from small family businesses to large, century-old enterprises. As the founder and head of MSCONCEPTS, a Creative Studio in Guimarães, I focus on brand storytelling: from concept to photography, we work in an integrated way, combining imagery, words, and strategy to deliver complete solutions. I photograph everything from collections to environments, for Portuguese and international companies and brands that value 'Made in Portugal' and appreciate our distinctive approach to textile, hospitality, and product photography. But our work goes beyond photography: through branding, we reveal creativity and its purpose, building brands with soul, consistency, and strategic vision. I have a deep understanding of business dynamics and recognize the importance of communicating the brand’s value and unique selling points to the market. This experience forms the foundation of the work I carry out at MSCONCEPTS, serving brands that inspire authentic and memorable stories.
Who do we work with? 'With whom', not 'for whom', as we act through active listening and collaboration, building brands together with our clients, whether through our Branding advisory program or by realigning the aesthetic and conceptual presentation of the brand. We work with brands and companies at various stages of development, from professional start-up projects to well-established businesses, whether small, medium, or large. We also collaborate with Architects, Interior Designers, and Brand Owners.
What do they all have in common? The ambition to communicate authentically and strengthen the value of their image in the market. Our expertise is focused exclusively on the corporate world, which is why we do not work with private clients or service providers who are not properly identified.
What do they all have in common? The ambition to communicate authentically and strengthen the value of their image in the market. Our expertise is focused exclusively on the corporate world, which is why we do not work with private clients or service providers who are not properly identified.
Why choose MSCONCEPTS studio?
Because every project is unique. Whether for collection catalogs, websites, or social media, we combine years of experience in creative direction, photography, styling, and branding focused on the textile business. We work through a collaborative and transparent process, from briefing to delivery, always aligned with your timelines, teams, and objectives. If you would like to learn more about our work, clarify any questions, or request a quote for your project, please send us a message. We will be happy to review your proposal.
Key services offered:
- Creative Direction for campaigns and collections
- SHOOTING SESSIONS: Editorial, Lifestyle, Product & BTS Photography
- Styling & Personalized set design
- Visual storytelling for social media
- Branding for textile-focused businesses
- Digital Catalog Creation (concept, layout / graphic design, copywriting)
- SHOOTING SESSIONS: Editorial, Lifestyle, Product & BTS Photography
- Styling & Personalized set design
- Visual storytelling for social media
- Branding for textile-focused businesses
- Digital Catalog Creation (concept, layout / graphic design, copywriting)
THE STUDIO? YOUR BRAND IN THE BEST SETTING
At MSCONCEPTS, we don’t have a fixed studio — by choice. We believe that each project requires a unique environment, tailored to the visual identity and narrative of each brand. That’s why we take care of everything: curating and setting up personalized spaces and decorations, always based on the creative concept. Whether in residential, hospitality, industrial, showroom, photography studio environments, or any other location that best reflects your brand’s universe. This flexibility allows us to offer a coherent aesthetic approach aligned with each client’s objectives.
Our commitment is to surprise, strengthen connections with your audience, engage your team, and tell your brand’s story through images that inspire and connect.